Sportsman's Pride The New Gem in Professional Dog Foods DIGESTION/ABSORPTION Controlled Ash Levels Lower than most competitive brands, means improved digestion and better absorption of nutrients. Wholesome Grains High quality grains help improve digestion. Bioavailable Minerals Formulated with sulfated minerals and polysaccharide complexed minerals to help improve mineral absorption. Beet Pulp Fiber Helps maintain a healthy digestive system and form an easy to clean up, more compact stool. SKIN & HAIR Omega Fatty Acids Blended with flax and lecithin to stimulate a healthy skin and haircoat. TASTE/STABILITY Natural Flavors Each morsel is coated with high quality, low mineral purified chicken fat and other natural flavors to ensure great taste and acceptance. Naturally Preserved Stabilized with mixed tocopherols to improve flavor and minimize rancidity. IMMUNE FUNCTION Omega Fatty Acids A proper balance of Omega 6 and Omega 3 fatty acids is essential for good immune function. Antioxidants Higher levels of Vitamin A and Vitamin E help maintain a strong immune system. QUALITY Ingredients High levels of rich, quality proteins, combined with other quality ingredients in the most palatable form. ENERGY Carbohydrates High quality rice and other grains provide abundant energy. ECONOMY Efficiency Using the best raw materials in the most efficient manner to give your dog the best nutrition is why Sportsman's Pride is the best value. GUARANTEED OR YOUR MONEY BACK! Omega Pride Skin & Coat System exclusively in Sportsman's Pride Dog Foods Recent scientific research indicates a proper balance of Omega 6 and Omega 3 fatty acids is essential for good immune function, increased skin moisture, and an improved hair coat.  To help dog owners, breeders, and handlers achieve these desired goals, we developed our unique OmegaPride Skin and Coat System found exclusively in all Sportsman's Pride pet foods.  The OmegaPride System is especially designed to provide a balanced ratio of Omega 6 and Omega 3 fatty acid levels between 5:1 and 10:1.  In addition, we guarantee the minimum levels of both Omega 6 and Omega 3 fatty acids in every bag.  Put our OmegaPride system to the test for sixty days and you will see the difference that a well-balanced, scientific formula can make in your dog!